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IM DigitalIM Digital
WorkSolutionsPartnersAboutInsightsContact
PlanCommerce StrategyCreateExperience DesignBuildCommerce EngineeringGrowGrowth MarketingMeasureData and AnalyticsAugmentIntelligence SystemsTotalCareAll services in one ongoing partnership

IM Planning Commerce Strategy

Before anything gets designed or built, we make sure it is worth building. Our Commerce Strategy practice brings the analytical rigor and market perspective to point your investment in the right direction from day one.

Select Projects

Satco

Satco

Illuminating growth for the leader in lighting

  • Commerce Strategy
American Standard

American Standard

Migrating the largest kitchen & bath manufacturer to Shopify Plus

  • Commerce Strategy
Miami Heat

Miami Heat

Unlocking growth for an iconic sports franchise with Shopify Plus

  • Commerce Strategy

Capabilities

Material Bank Commerce strategy for a new kind of materials marketplace.

Advisory

Guidance for the decisions that shape your commerce direction.

We map the decisions your commerce program needs to make over the next 12 to 24 months, aligning stakeholders on priorities, dependencies, and what success looks like before a single dollar is spent.

We run structured workshops to define the real problem before committing to a solution. The most expensive mistakes in commerce happen when teams build the wrong thing with great precision.

We work alongside your leadership team as a senior technical voice, helping you evaluate vendors, navigate architectural decisions, and set a direction your engineering team can execute with confidence.

  • Capabilities
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ThirdLove Personalization strategy for 3.5 million customers.

Evaluation

Surface what is working, what is not, and what to prioritize.

We assess your business requirements, scalability goals, and operational constraints to recommend the right commerce platform and tech stack. Whether the answer is Shopify Plus, Adobe Commerce, or a composable architecture, the recommendation is grounded in evidence, not preference.

Before engineering begins, we evaluate the technical viability of complex integrations and large-scale digital initiatives. We identify risk early so it does not become cost later.

We analyze your commerce experience from the ground up, assessing technical performance, UX quality, and conversion barriers to surface what is working, what is not, and what to prioritize first.

We dig into your site data, funnel performance, and customer behavior to identify where revenue is being left on the table and what specific changes will recover it.

We evaluate your commerce program against the competitive landscape and emerging platform capabilities to make sure the direction you are heading is the right one for where the market is going.

  • Connect with us

Let’s Plan

Tell us about your commerce goals, and we will build the roadmap to get there.

IM Planning

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